Elements of Business Archives - Cornucopia Creations

22 07, 2026

Perspective
Elements of Business, Entrepreneurs

Perspective

Marcia Macomber2026-07-21T18:59:19-07:00

Why Color Isn’t Just Decoration: Let’s not kid ourselves—color is one of your brand’s first pitches. Up to 90% of snap judgments are based on color alone, according to Help Scout’s Color Psychology in Marketing article. That’s your brand saying “hi” before you...

PerspectiveMarcia Macomber2026-07-21T18:59:19-07:00

10 09, 2025

Color: How Hue Makes You Feel (and Buy)
Advertising, Art, Digital Marketing, Elements of Business, Entrepreneurs, Graphic Design, Marketing

Color: How Hue Makes You Feel (and Buy)

Marcia Macomber2025-10-06T20:38:02-07:00

Why Color Isn’t Just Decoration: Let’s not kid ourselves—color is one of your brand’s first pitches. Up to 90% of snap judgments are based on color alone, according to Help Scout’s Color Psychology in Marketing article. That’s your brand saying “hi” before you...

Color: How Hue Makes You Feel (and Buy)Marcia Macomber2025-10-06T20:38:02-07:00

26 06, 2025

Competition
Business Success, Elements of Business, Marketing, Opportunity

Competition

Marcia Macomber2025-09-17T14:53:47-07:00

Some business owners view competition like a pie—they think there’s a limited number of slices available. Everyone wants two heaping slices of strawberry pie. However, some slices are bigger than others. This point of view takes the position that there’s limited pie. Why can’t there be more pies?

CompetitionMarcia Macomber2025-09-17T14:53:47-07:00

15 05, 2025

Business Style
Business Success, Elements of Business, Marketing

Business Style

Marcia Macomber2025-07-14T15:43:40-07:00

“They’re so fast!” or “The quality is off the charts!” or “They’re so kind and generous”—These are all examples of business styles. They are, of course, customer perceptions of how these businesses go about running their operations. O, to be on the receiving end of these compliments!

Business StyleMarcia Macomber2025-07-14T15:43:40-07:00

20 02, 2025

Speed – Adapt fast, thrive long
Business Success, Customer Service, Elements of Business, Good Business Practices, Inspiration, Marketing, Opportunity, Productivity

Speed – Adapt fast, thrive long

Marcia Macomber2025-03-10T16:07:46-07:00

Adapt Fast, Thrive Long - The early bird gets the worm! Or, in this case, the hawk gets the grasshopper (at least that’s what it looks like to me in the above photo). Speed is this species’ preferred tool for success (as it is also for cheetah, peregrine falcons, and others in the animal kingdom). Speed is king!

Speed – Adapt fast, thrive longMarcia Macomber2025-03-10T16:07:46-07:00

9 01, 2025

Repetition – Marketing’s Secret Weapon
Business Success, Elements of Business, Good Business Practices, Marketing

Repetition – Marketing’s Secret Weapon

Marcia Macomber2025-02-20T18:36:40-08:00

Repetition, as an element of business, seeps into every corner, nook and cranny: First, there’s repetition of your core message. This ensures your business comes to mind right away when someone has a need for your services.

Repetition – Marketing’s Secret WeaponMarcia Macomber2025-02-20T18:36:40-08:00

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