Without feeling overwhelmed by a zillion choices

Having just produced and released another short video for a client, I know small business owners can feel completely lost trying to figure out how to delve into this medium. Leaving aside the logistics of “This is how you film, this is how you edit…” for the moment, let’s cut to the chase:

What Makes Successful, Watchable Video?

Drill down the myriad factors to answer these three questions, whether you are contracting […]