10 06, 2013

Dancing with Creativity Galore

2016-12-11T16:09:19-08:00June 10, 2013|Advertising, Good Business Practices, Inspiration, Marketing, Online Marketing, Social Media, Video Advertising|

Noise!

For most of the past several weeks (and beyond), I’ve been hearing an unearthly amount of noise in the form of social mediablog posts, newsletters, articles and more. (It’s probably a lot quieter on the Pinterest and Instagram side since they’re just visuals, but I’ve been too busy to take a look.) It’s just been chock-a-full with endless information streaming out, like the dam’s already broken.

Even this past week, Gary Vaynerchuk came out with […]

11 04, 2013

Create a Good Sucking Sound

2018-01-17T15:31:08-08:00April 11, 2013|Advertising, Good Business Practices, Marketing, Value of Good Design|

A few years back I wrote about how many impressions it takes for a prospect to recognize, ponder and eventually take action on your marketing efforts. In it I told the story of a gentleman who had taken up to 20 ad impressions to register, consider and finally, ask his wife to buy the product in question. (It was 1885 after all.)

Reading through the gentleman’s emotional response after each impression was a bit like […]

28 12, 2012

Got a Minute?

2018-01-17T15:31:09-08:00December 28, 2012|Business Success, Opportunity|

I lied. (Not fair, I know.)

Do you have 29 more minutes?

I know. There aren’t too many hours left in 2012, so you’re choosing how you spend your time wisely.

It’s for a worthy cause.

You!

Don’t you want to know what a great year you had? By failing to prepare, you are preparing to fail - Benjamin FranklinWouldn’t it be nice to wind up your […]

25 07, 2012

Using the 80/20 Marketing Rule to Vastly Increase Sales

2018-01-17T15:31:11-08:00July 25, 2012|Advertising, Business Success, Marketing, Sales|

Best Customer, Your Products
This morning I opened my email to see this post from Seth Godin on the Circles of Marketing. My immediate impression was how it looked just like our solar planetary system with all the different types of best customers and fans nearest in orbit to the product (sun) and those with the least interest and fewest purchases (as far as we know) out […]

27 05, 2011

What Are Your Sources of Inspiration?

2011-10-23T23:15:06-07:00May 27, 2011|Business Success, Good Reads, Inspiration|

Botticelli's Venus Reading Online
Inspiration comes from everywhere, but today, I’m just looking at inspiration sources online.

Like you, I subscribe to an array of newsletters, RSS feeds (but I’m terrible at checking back at them), and social media contacts who continually post links to great publications, writers and articles. Here are some favorites:

Seth Godin – The Godfather of great daily business blogging. For those of us in the marketing biz, […]

Go to Top