How Many Impressions Does It Take?

2011-10-23T23:18:32-07:00May 20, 2011|Advertising, Customer Mindset, Marketing, Promotions, Sales|

Tootsie Roll Pop Owl
Do you remember the owl in the Tootsie Roll Pop commercials?

The gimmick was “How many licks does it take to get to the center of a Tootsie Roll Pop?”

He made an impression on me (although I never bought nor consumed these candies). They imbued him with smarts with his mortar board wardrobe and ability to count (all the way to 3 licks)!

What probably made the greatest […]