7 09, 2011

Can a Hershey’s Bar Close a Sale?

2011-10-13T02:59:45-07:00September 7, 2011|Business Success, Customer Mindset, Marketing, Sales|

Hershey's Bar and Clock

A Tale of (Almost) Two Closes

The scene: Jean smiles, shaking Bob’s hand across the desk, and finishes with, “I know you’re going to be very happy with what we can do for your company.” And Bob responds, “I’m really looking forward to working with you and your team.”

Jean is clearly delighted as she walks out into the crisp, morning air at 9:45 a.m. that Wednesday morning from Bob’s […]

3 08, 2011

Can You Predict the Sale?

2011-10-13T03:30:36-07:00August 3, 2011|Customer Mindset, Marketing, Sales|

Karnak the Magnificent - Johnny Carson
Karnak the Magnificent says… “She will buy!”

(Applause! Applause!)

Karnak had impressive powers of prediction. (Never mind the scripting and the Teleprompter! Humor me for a minute and go along with it.)

Can you predict who will buy your product or services? Like Karnak?

New research shows that if you simply ask a prospect if they will buy something, and the person says, “Yes,” it increases the […]

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