Electrician by day, winemaker by night, this garagiste winemaker chose the name and base artwork as it related specifically to a vintage in which very careful harvest picking was required (left). The color scheme was chosen to honor the original Rosie the Riveter artwork but with an updated look that reflects a completely different industry.
The second wine – a red blend – was designed to have a somewhat similar appearance but no silhouette. A howling good red!
Both design projects’ primary challenges were meeting the client’s limited budget. With less than a barrel’s worth of wine each, only a small number of labels were required. On demand printing techniques were used with a peel ‘n’ crack cold adhesive.