Print Advertising - The Payroll Factory and Del Sur Mortgage

Project Description

TRADITIONAL PRINT ADVERTISING Despite the success of various onlne marketing tools, traditional print venues, such as newspaper, magazine and postcard ads remain strong producers of new business. Ad design services include sourcing appropriate photography or illustrations, copywriting and overall creative direction to differentiate you from the competition. This client was specifically targeting restaurants for their payroll service.

Challenges in marketing and design include creating eye-catching artwork for businesses that don’t have inherently visual products or services. This client supplemented a traditional print ad campaign with a postcard mailing, reinforcing the message.