You’re an entrepreneur.

You got into business for yourself so that you could call all your own shots. You relished the idea that every last decision about the business to be made by you.

But when you began your business you had no idea how many different hats you’d have to wear to make your business successful. Now you’ve got too many decisions to make and you’re worried you’ve begun to second guess yourself. Which decisions are the smart ones and which ones, um, not so much smart? What do you do?

Jay Rooke Coaching

If you live in Sonoma (or even much farther afield), you may want to consider sitting down with Executive Coach Jay Rooke with Jay Rooke Coaching. As Jay describes in this episode of “Marcia’s Medleys,” business owners can lose not only time but profits while they try to figure out where to focus their attention on their business. Jay works with his clients to get a better understanding of their strengths and weaknesses so they can focus on what matters to business success.

Jay explains his methodologies, such as the BOSI Assessment, which help business owners identify their own Entrepreneurial DNA—how each one is hard-wired to do business and make decisions. And then help his clients identify their unique niche to target specific prospects.

Tune in to learn:

• What is Co-Active Coaching
• How to take the BOSI Entrepreneurial DNA assessment
• The best way to zero in on your unique selling proposition (USP)
• How targeting your unique market affects your income and success in the marketplace
• How business coaching helps eliminate second guessing

Click the Play button above to listen to the broadcast replay or jump from topic to topic using the outline below to learn if you’re B.O.S. or I.